Social Media Reputation Management for Executives

When used effectively, social media can help working professionals become industry thought leaders, and, in turn, create positive PR for their employers or businesses. Review these tips from Blu Lotus President Sabrina Ram to effectively use social media to build your reputation and attract executive recruiters.

2014: Brand Communication Fails on Twitter

As we’re winding down 2014, it’s important to take a look back at the hits and misses of the year. It teaches us what worked, what didn’t work and what should never have happened in the first place! The year of 2014 marks some of the biggest mistakes in brand communications, most notably occurring on […]