Celebrating Cultural Holidays

As communications professionals gear up for cultural holidays like Black History Month and Women’s History Month, our marketing, public relations and social media should not be performative. It’s important that our efforts are inclusive and authentic, with direct paths towards helping those communities in and outside of our business. Consumers are more diverse than ever and hold large purchasing powers. Younger generations like Millennials and Generation Z (Gen Z) are holding companies accountable for their […]

Locum Leaders: Alluriam’s Dr. Sundeep Ram Provides Tips on Becoming a Locum Tenens Physician

Alluriam Chief Medical Officer Dr. Sundeep Ram travels to medically under-served areas, which is needed now more than ever due to the coronavirus pandemic. In Locum Leaders, he provides doctors tips on becoming a locum tenens physician. Locum tenens work consists of a physician working temporarily in another clinic or hospital. That practice may be in the physician’s hometown or even in another state. Today, thousands of physicians, CRNAs, PAs, NPs and psychologists work with […]

Virtual Panel: PR, Ethics, and Your Team’s True North

From the COVID-19 pandemic to politics, 2020 might be the toughest year yet for ethics in public relations. Register for the Public Relations & Communications Association’s (PRCA) free virtual panel on November 18, 2020 to hear from Blu Lotus President Sabrina Ram, MPRCA Ethics Ambassador Susan Hart, Rod Cartwright Consulting Founder Rod Cartwright, and Fellow PRSA Dave Bicofsky as they discuss this important topic. PR, Ethics, and Your Team’s True NorthWednesday, November 18 at 11 […]

FOX 35 Orlando: Alluriam Chief Medical Officer Dr. Sundeep Ram Helps Clear Student Lunch Debt

Alluriam Chief Medical Officer Dr. Sundeep Ram has donated nearly $10,000 to help clear student lunch debt at Seminole County Public Schools and Orange County Public Schools. He donated $4,500 to Seminole County Public Schools, which benefitted Casselberry Elementary, Spring Lake Elementary and Pine Crest Elementary. His $4,433 donation to Orange County Public Schools covered the remaining school meal debt throughout the whole county, benefitting more than 250 children. Metro Orlando is the worst area in Florida for year-over-year […]

Twitter Chat: Disability Inclusion in Communications

In recognition of National Disability Employment Awareness Month and Global Diversity Awareness Month, the Penn State University chapter of the Public Relations Student Society of America is hosting a Twitter chat on “Disability Inclusion in Communications.” The Twitter chat will take place on October 20, 2020 at 5 p.m. EST. To participate in the conversation, follow #PRSSAforAll. Blu Lotus President Sabrina Ram is one of the featured panelists participating in the chat. Follow her on Twitter: @SabrinaRam_ Below is the complete […]

Register: Diversity, Equity and Inclusion in Public Relations

The Philadelphia Public Relations Association is hosting a panel discussion on “Diversity, Equity & Inclusion in Public Relations and Beyond” on June 30, 2020 from 12-1 p.m. ET. CLICK HERE TO REGISTER This free Zoom webinar will feature Blu Lotus Founder Sabrina Ram, La Salle University Communications Professor Queen Muse and Temple University Diversity Advisor David W. Brown. The purpose of this event is to serve as a productive and positive space for open dialogue […]

Crisis Communications Tips for the Coronavirus Pandemic

The coronavirus outbreak is affecting all organizations on a global scale, and it’s important for businesses to adapt quickly. Communications professionals play a large leadership role in guiding their organizations during times of crisis, bridging the gap between internal and external audiences. Maintaining a calm, collected brand voice and keeping open channels of communication with employees, customers and other stakeholders can help mitigate risk, chaos and confusion. For businesses looking to navigate disruptions to their […]

How to Improve Your Communication and Networking Skills

Networking is essential in today’s business environment if you want to continue to grow your career and build strong relationships for the future. It’s not enough to have the core expertise – or hard skills – required in your industry. Employers need strong conversationalists. In fact, LinkedIn’s latest research, “The Most In-Demand Hard and Soft Skills” and “Workplace Learning Report,” listed communication and collaboration as some of the top soft skills employers are looking for. […]